5 Biggest Traps in International Marketing
Expanding internationally isn’t just about translating your content, it’s about understanding the culture, behavior, and platforms. Take China, for example: customers often use WeChat to verify a bran…
AI Forecasting in Google BigQuery: Our New Lazy Genius Way
Are you tired answering, how's the traffic going to look like in the next 30 days? We've got that questions too often, well the common case is marketers often load historical data and do calcu…
We Tried Google’s Meridian for MMM. Here's What We Learned.
We recently tested Meridian by Google for Marketing Mix Modeling (MMM), and the results were fascinating! This free, open-source tool helped us uncover how different marketing channels drive revenue.…
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[Case Study] Kenapa AZKO Kehilangan Pengunjung Website di Awal Tahun?
Siapa yang nggak kenal dengan brand Ace Hardware? Toko perlengkapan rumah tangga yang sudah berdiri lebih dari 30 tahun di Indonesia. Yang bikin gue terkejut, masuk tahun 2025 kemarin, mereka berganti…
Selamat Tahun Baru 🍻
Guess what? It's that time of the year again – the confetti has settled, the fireworks have lit up the sky, and we're all set to dive into the awesomeness that is 2024! Happy New Year! 🥳 Let…
35 Triliun Per Hari 🤑
Good morning ho..ho..ho.. 🎅 As we kick off this merry Monday, we wanted to extend warm holiday wishes to you and your loved ones. May the spirit of Christmas and the joy of the New Year fill your he…
Bye Google Signals 👋
Good morning 👋 We were under the weather last week, so do apologize for skipping last week's newsletter. But we're now back stronger 💪 Let's get started: 1. Harga Bulan Januari Turun…
Tokopedia 👉👈 TikTok
Good morning, Below is a roundup of last week’s notable industry news, with summaries and our opinions. 1. Muda Kerja Bagai Kuda, Tua Kaya Raya 2. Tokopedia x TikTok Could Be Good Move 3. Automat…
Bisa Email Otomatis 🤩
Good Morning, How's Q4 going so far? We hope everything is on track! 😜 Here's some "food" to start your monday: 1. Bisa Kirim Email Otomatis Dari Google Analytics 4 2. There Wi…
75% Milenial Gak Suka Ditelfon
Good morning, Did you have a great weekend? We hope you did. 1. Iklan Politik Boleh Pakai AI, Tapi 2. Updated Lead Ad Campaign on Meta 3. Google Analytics 4 🫶 Salesforce Marketing Cloud 4. Prod…
Reach Naik, Tapi Syaratnya 🤫
🗣️ ditawarin makan di rumah vincen, makan mangkokku belinya lima puluh ribu lah baru sadar hari ini udah senen, nyawaku masih tertinggal di hari sabtu ☹️ Meals for this week: 1. More Power for Cr…
X Premium Jadi Rp2,400/bulan 🐦
"Dua tiga upin dan ipin, Rajin menabug dan bersahaja. Sungguh sedih besok hari senin, Apa bisa langsung jumat aja? 😔" Let's jump right in! 😂 1. Welcoming Search Themes on PMax Camp…